The Client & The Objective

After assisting this client with the purchase and renovation of the home, we were asked to guide the sale. The seller wanted our knowledge of the upgrades, finishes, and neighborhood—as well as our design-driven marketing approach—to help achieve a strong and timely result.

The objective was to showcase the home’s renovation and South Scottsdale lifestyle in a way that would attract the right buyers and support an above-list sale.

The Opportunity

This property’s proximity to Old Town Scottsdale and the Scottsdale Stadium made it an ideal lifestyle-forward listing. The renovation, open kitchen with walk-out seating, and multiple living spaces set the stage for entertaining and indoor-outdoor living.

The opportunity was to lean into those strengths—positioning the home as the heart of a South Scottsdale experience.

Our Approach

Styling & Preparation

• Styled and staged the entire home, including two additional living spaces
• Highlighted the open kitchen with walk-out seating as a central entertaining zone
• Emphasized indoor-outdoor flow by connecting interior spaces to the exterior gathering areas
• Featured the oversized primary bath wet room as a signature luxury element

Marketing & Launch

• Applied our proven marketing framework and tailored it to this South Scottsdale location
• Used community knowledge to introduce the home in an authentic, local way
• Launched with a baseball-themed open house, leveraging walkability to the Scottsdale Stadium
• Invited agents and neighbors to build buzz and amplify word-of-mouth
• Maintained strong momentum with showings and drop-ins over the following days

The Result

• Generated robust showing activity immediately after launch
• Received three offers in a short period of time
• Achieved an above-list sale price for the seller
• Delivered a smooth, well-orchestrated process from renovation through closing

The seller’s trust in our process—from purchase and renovation guidance to final sale—resulted in a successful exit and a strong return on their investment.

What Made This Home Shine

• Renovated South Scottsdale ranch with a cohesive design story
• Open kitchen with walk-out seating, ideal for entertaining
• Multiple living spaces that connect naturally to outdoor areas
• Oversized primary bath wet room as a memorable luxury detail
• Walkability to Old Town Scottsdale and Scottsdale Stadium
• Launch strategy aligned with local lifestyle and neighborhood energy

Visual Highlights

• Before-and-after photos from renovation and staging
• Hero images of the kitchen with walk-out seating
• Interior living spaces and their connection to outdoor areas
• Primary bath wet room feature shot
• Baseball-themed open house images (if available)